/* ============================================================
   SISTEMA HIGH TICKET - Martín Rey
   Lead magnet editorial. Mobile first. Tema dark único.

   SHAPE LOCK (regla documentada, se respeta en toda la página):
     - botones y chips  -> pill (999px)
     - bloques y cards  -> var(--r)    14px
     - elementos chicos -> var(--r-sm)  8px

   COLOR LOCK: un solo acento, el turquesa de marca (--teal).
   Sin dorados. Sin segundo acento decorativo.
============================================================ */

/* ===== TOKENS DE MARCA (martin-rey.com) ===== */
:root {
  /* Superficies */
  --bg:        #0a1a1f;
  --bg-2:      #0d2127;
  --bg-3:      #0f2a32;
  --bg-deep:   #071419;

  /* Acento único */
  --teal:      #00b8aa;
  --teal-lt:   #00d4c4;
  --teal-br:   #00eedd;
  --teal-04:   rgba(0,184,170,0.04);
  --teal-08:   rgba(0,184,170,0.08);
  --teal-13:   rgba(0,184,170,0.13);
  --teal-26:   rgba(0,184,170,0.26);
  --teal-42:   rgba(0,184,170,0.42);

  /* Texto */
  --white:     #ffffff;
  --text:      #e0edf0;
  --muted:     #7a9ba5;
  --dim:       #4a6b75;

  /* Líneas */
  --line:      rgba(0,184,170,0.16);
  --line-soft: rgba(224,237,240,0.08);

  /* Tipografía */
  --font:         'Inter', system-ui, -apple-system, sans-serif;
  --font-display: 'Space Grotesk', 'Inter', system-ui, sans-serif;

  /* Forma */
  --r:     14px;
  --r-sm:   8px;

  /* Movimiento */
  --ease:  cubic-bezier(0.22, 0.68, 0, 1.12);
  --ease-out: cubic-bezier(0.16, 1, 0.3, 1);

  /* Ritmo vertical */
  --sec-y: 88px;

  /* Capas */
  --z-grain: 90;
  --z-nav:   80;
}

@media (min-width: 768px)  { :root { --sec-y: 128px; } }
@media (min-width: 1100px) { :root { --sec-y: 168px; } }

/* ===== RESET ===== */
*, *::before, *::after { margin: 0; padding: 0; box-sizing: border-box; }

html {
  scroll-behavior: smooth;
  scroll-padding-top: 24px;
  -webkit-text-size-adjust: 100%;
}

body {
  background: var(--bg);
  color: var(--text);
  font-family: var(--font);
  font-size: 16px;
  line-height: 1.7;
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  font-feature-settings: 'ss01' 1, 'cv11' 1;
}

a   { color: inherit; text-decoration: none; }
ul, ol { list-style: none; }
img { max-width: 100%; height: auto; display: block; }
button { font: inherit; color: inherit; background: none; border: none; cursor: pointer; }
strong, b { font-weight: 600; color: var(--white); }

::selection { background: var(--teal); color: #05202a; }

:focus-visible {
  outline: 2px solid var(--teal-br);
  outline-offset: 3px;
  border-radius: var(--r-sm);
}

.sr-only {
  position: absolute; width: 1px; height: 1px;
  padding: 0; margin: -1px; overflow: hidden;
  clip: rect(0,0,0,0); white-space: nowrap; border: 0;
}

/* ===== GRANO (fijo, sin repintar en scroll) ===== */
body::after {
  content: '';
  position: fixed;
  inset: 0;
  z-index: var(--z-grain);
  pointer-events: none;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='300' height='300'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.8' numOctaves='4' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='300' height='300' filter='url(%23n)' opacity='.03'/%3E%3C/svg%3E");
}

/* ===== CONTENEDORES ===== */
.wrap {
  width: 100%;
  max-width: 720px;
  margin: 0 auto;
  padding: 0 22px;
}
.wrap-w {
  width: 100%;
  max-width: 1080px;
  margin: 0 auto;
  padding: 0 22px;
}
@media (min-width: 768px) {
  .wrap   { padding: 0 32px; }
  .wrap-w { padding: 0 32px; }
}

section { padding: var(--sec-y) 0; position: relative; }

/* ===== TIPOGRAFÍA ===== */
.eyebrow {
  display: inline-block;
  font-size: 10.5px;
  font-weight: 700;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--teal);
  line-height: 1.5;
}

h1, h2, h3, h4 {
  font-family: var(--font-display);
  color: var(--white);
  letter-spacing: -0.025em;
  text-wrap: balance;
}

.h-hero {
  font-size: clamp(2.15rem, 7vw, 4.25rem);
  font-weight: 700;
  line-height: 1.04;
  max-width: 26ch;            /* mantiene el titular en 2 líneas en desktop */
}
.h-hero .accent { color: var(--teal-br); }
.h-hero .soft {
  display: block;
  max-width: 30ch;
  color: var(--muted);
  font-weight: 500;
  font-size: 0.58em;
  line-height: 1.24;
  letter-spacing: -0.015em;
  margin-top: 0.42em;
}

.h-sec {
  font-size: clamp(1.85rem, 5.6vw, 3.1rem);
  font-weight: 700;
  line-height: 1.08;
  margin-bottom: 26px;
}
.h-sec em { color: var(--teal-br); font-style: normal; }

.h-sub {
  font-family: var(--font-display);
  font-size: clamp(1.05rem, 2.4vw, 1.3rem);
  font-weight: 500;
  line-height: 1.5;
  color: var(--muted);
  letter-spacing: -0.01em;
  margin-bottom: 40px;
  max-width: 54ch;
}
.h-sub strong { color: var(--text); font-weight: 600; }

.lead {
  font-size: clamp(1.02rem, 2vw, 1.12rem);
  color: var(--muted);
  line-height: 1.75;
  max-width: 58ch;
}
.lead + .lead { margin-top: 1.1em; }
.lead strong { color: var(--white); font-weight: 600; }
.lead .hl { color: var(--teal-br); font-weight: 600; }

/* Declaración grande dentro del cuerpo */
.statement {
  font-family: var(--font-display);
  font-size: clamp(1.4rem, 4.4vw, 2.3rem);
  font-weight: 700;
  line-height: 1.22;
  letter-spacing: -0.025em;
  color: var(--white);
  max-width: 20ch;
}
.statement em { color: var(--teal-br); font-style: normal; }

/* Bloque destacado (la cita del sistema) */
.pull {
  position: relative;
  margin-top: 48px;
  padding: 30px 0 30px 24px;
  border-left: 2px solid var(--teal);
  font-family: var(--font-display);
  font-size: clamp(1.12rem, 3.1vw, 1.55rem);
  font-weight: 600;
  line-height: 1.38;
  letter-spacing: -0.018em;
  color: var(--white);
  max-width: 34ch;
}
.pull em { color: var(--teal-br); font-style: normal; }
@media (min-width: 768px) { .pull { padding-left: 32px; } }

/* ===== REVEAL (IntersectionObserver) =====
   Se oculta sólo si el script está vivo (html.js). Sin JS, o si el
   script falla antes de marcar la clase, el contenido se ve igual. */
.js .rv {
  opacity: 0;
  transform: translateY(26px);
  transition: opacity 0.7s var(--ease), transform 0.7s var(--ease);
  will-change: opacity, transform;
}
.js .rv.on { opacity: 1; transform: none; will-change: auto; }
.js .rv.d1 { transition-delay: 0.07s; }
.js .rv.d2 { transition-delay: 0.14s; }
.js .rv.d3 { transition-delay: 0.21s; }
.js .rv.d4 { transition-delay: 0.28s; }

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .js .rv { opacity: 1; transform: none; transition: none; }
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.01ms !important;
  }
}

/* ============================================================
   BOTONES  (shape lock: pill)
============================================================ */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  padding: 16px 30px;
  border-radius: 999px;
  font-family: var(--font-display);
  font-size: 14px;
  font-weight: 700;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  white-space: nowrap;
  transition: transform 0.22s var(--ease-out),
              background-color 0.22s var(--ease-out),
              box-shadow 0.22s var(--ease-out);
}
.btn-primary {
  background: var(--teal);
  color: #05202a;               /* contraste AA sobre el turquesa */
  box-shadow: 0 10px 34px rgba(0,184,170,0.22);
}
.btn-primary:hover { background: var(--teal-lt); transform: translateY(-2px); }
.btn-primary:active { transform: translateY(0) scale(0.985); }

.btn-ghost {
  background: transparent;
  color: var(--white);
  border: 1px solid var(--teal-26);
}
.btn-ghost:hover { border-color: var(--teal); background: var(--teal-08); }
.btn-ghost:active { transform: scale(0.985); }

.btn-arrow { font-size: 1.1em; line-height: 1; transition: transform 0.22s var(--ease-out); }
.btn:hover .btn-arrow { transform: translateY(2px); }

.btn-note {
  margin-top: 18px;
  font-size: 12.5px;
  color: var(--dim);
  letter-spacing: 0.02em;
}

/* ============================================================
   1. HERO  (manifiesto editorial, alineado a la izquierda)
============================================================ */
.hero {
  position: relative;   /* sin esto el glow no queda recortado y ensancha el documento */
  min-height: 100dvh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding: 88px 0 64px;
  overflow: hidden;
}
@media (min-width: 768px) { .hero { padding: 92px 0 72px; } }

.hero-glow {
  position: absolute;
  top: -340px;
  left: -180px;
  width: 900px;
  height: 760px;
  background: radial-gradient(circle at 42% 38%, rgba(0,184,170,0.14) 0%, transparent 62%);
  pointer-events: none;
}

.hero-inner { position: relative; }

.hero-eyebrow {
  display: block;
  max-width: 34ch;
  margin-bottom: 26px;
}

.hero-sub {
  margin-top: 30px;
  font-size: clamp(1rem, 2.1vw, 1.12rem);
  color: var(--muted);
  line-height: 1.7;
  max-width: 46ch;
}
.hero-sub strong { color: var(--text); font-weight: 600; }

.hero-cta { margin-top: 38px; }

.hero-badge {
  margin-top: 48px;
  padding-top: 22px;
  border-top: 1px solid var(--line-soft);
  font-family: var(--font-display);
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--dim);
}
.hero-badge b { color: var(--muted); font-weight: 600; }

/* Desktop: el titular ocupa todo el ancho y respira en 2 líneas.
   Debajo, una fila de dos columnas con el apoyo y el CTA. */
@media (min-width: 900px) {
  .hero-col-b {
    display: grid;
    grid-template-columns: minmax(0, 1fr) minmax(0, 0.9fr);
    gap: 56px;
    align-items: start;
    margin-top: 44px;
    padding-top: 26px;
    border-top: 1px solid var(--line-soft);
  }
  .hero-sub { margin-top: 0; max-width: 44ch; }
  .hero-cta { margin-top: 0; }
  .hero-badge { margin-top: 26px; padding-top: 0; border-top: 0; }
}

/* ============================================================
   2. PROBLEMA  (declaración a sangre)
============================================================ */
.problem-statement {
  margin: 40px 0 44px;
  font-family: var(--font-display);
  font-size: clamp(1.45rem, 4.8vw, 2.5rem);
  font-weight: 700;
  line-height: 1.2;
  letter-spacing: -0.03em;
  color: var(--white);
  max-width: 22ch;
}
.problem-statement em { color: var(--teal-br); font-style: normal; }

.thoughts {
  display: flex;
  flex-direction: column;
  gap: 2px;
  margin: 34px 0;
  max-width: 34ch;
}
.thought {
  padding: 15px 20px;
  background: var(--bg-2);
  border-left: 2px solid var(--line);
  border-radius: 0 var(--r-sm) var(--r-sm) 0;
  font-size: 15.5px;
  color: var(--muted);
  font-style: italic;
}

/* ============================================================
   3. MAPA  (espina vertical conectada)
============================================================ */
.flow {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  margin: 8px 0 52px;
}
.flow-node {
  position: relative;
  display: flex;
  align-items: center;
  gap: 16px;
  width: 100%;
  padding: 15px 22px;
  background: linear-gradient(90deg, var(--bg-3) 0%, var(--bg-2) 100%);
  border: 1px solid var(--line);
  border-radius: var(--r-sm);
  font-family: var(--font-display);
  font-size: clamp(0.95rem, 3vw, 1.18rem);
  font-weight: 700;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  color: var(--text);
  transition: border-color 0.3s var(--ease-out), transform 0.3s var(--ease-out);
}
.flow-node:hover { border-color: var(--teal-42); transform: translateX(4px); }
.flow-node .n {
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.1em;
  color: var(--dim);
  min-width: 22px;
}
.flow-node.is-last {
  background: var(--teal-13);
  border-color: var(--teal-42);
  color: var(--teal-br);
}
.flow-link {
  width: 1px;
  height: 26px;
  margin-left: 42px;
  background: linear-gradient(180deg, var(--teal-42), var(--teal-13));
}
@media (min-width: 640px) {
  .flow-node { max-width: 400px; }
}

.signals {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 26px;
}
.signal {
  padding: 8px 16px;
  border-radius: 999px;
  border: 1px solid var(--teal-26);
  background: var(--teal-08);
  font-size: 12.5px;
  font-weight: 600;
  letter-spacing: 0.03em;
  color: var(--teal-br);
}

/* ============================================================
   4. MIX  (filas proporcionales)
============================================================ */
.mix { display: flex; flex-direction: column; gap: 10px; margin: 8px 0 44px; }

.mix-row {
  border: 1px solid var(--line);
  border-radius: var(--r);
  background: var(--bg-2);
  overflow: hidden;
  transition: border-color 0.3s var(--ease-out);
}
.mix-row:hover { border-color: var(--teal-42); }

.mix-head {
  display: flex;
  align-items: baseline;
  gap: 14px;
  padding: 22px 22px 0;
}
.mix-pct {
  font-family: var(--font-display);
  font-size: clamp(2.1rem, 7vw, 2.9rem);
  font-weight: 700;
  line-height: 1;
  letter-spacing: -0.04em;
  color: var(--teal-br);
}
.mix-name {
  font-family: var(--font-display);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--white);
}

/* barra proporcional: sin track relleno, sólo el trazo real */
.mix-bar { height: 2px; margin: 16px 22px 0; background: var(--line-soft); }
.mix-bar span {
  display: block;
  height: 100%;
  background: var(--teal);
  transform-origin: left;
  transform: scaleX(0);
  transition: transform 0.9s var(--ease-out) 0.15s;
}
.rv.on .mix-bar span { transform: scaleX(1); }

.mix-body { padding: 20px 22px 24px; }
.mix-desc { font-size: 15.5px; color: var(--muted); line-height: 1.65; }
.mix-desc strong { color: var(--text); }
.mix-goal {
  margin-top: 14px;
  font-family: var(--font-display);
  font-size: 13.5px;
  font-weight: 600;
  color: var(--teal-br);
  letter-spacing: 0.01em;
}
.mix-tags { display: flex; flex-wrap: wrap; gap: 6px; margin-top: 18px; }
.tag {
  padding: 5px 12px;
  border-radius: 999px;
  background: rgba(224,237,240,0.05);
  border: 1px solid var(--line-soft);
  font-size: 11.5px;
  font-weight: 500;
  color: var(--muted);
  letter-spacing: 0.02em;
}

@media (min-width: 720px) {
  .mix-row { display: grid; grid-template-columns: 190px 1fr; align-items: stretch; }
  .mix-side {
    padding: 28px 24px;
    border-right: 1px solid var(--line);
    background: var(--teal-04);
    display: flex; flex-direction: column; justify-content: center;
  }
  .mix-head { display: block; padding: 0; }
  .mix-name { display: block; margin-top: 6px; }
  .mix-bar { margin: 18px 0 0; }
  .mix-body { padding: 28px 30px; }
}

/* ============================================================
   5. UNA IDEA, TRES ENTRADAS  (diagrama de ramificacion)
============================================================ */
.branch { margin: 8px 0 44px; }

.branch-seed, .branch-join {
  display: inline-flex;
  align-items: center;
  padding: 14px 24px;
  border-radius: 999px;
  font-family: var(--font-display);
  font-size: 12.5px;
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}
.branch-seed { background: var(--teal); color: #05202a; }
.branch-join { border: 1px solid var(--line); background: var(--bg-2); color: var(--muted); }

.branch-stem { width: 1px; height: 24px; margin-left: 34px; background: var(--teal-42); }

.branch-hooks { display: flex; flex-direction: column; gap: 8px; margin: 4px 0; }
.branch-hook {
  display: flex;
  align-items: center;
  gap: 14px;
  padding: 16px 22px;
  border: 1px solid var(--teal-26);
  border-left: 2px solid var(--teal);
  border-radius: var(--r-sm);
  background: var(--teal-04);
  transition: background-color 0.3s var(--ease-out), transform 0.3s var(--ease-out);
}
.branch-hook:hover { background: var(--teal-08); transform: translateX(4px); }
.branch-hook .k {
  font-family: var(--font-display);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.14em;
  color: var(--teal-br);
  white-space: nowrap;
}
.branch-hook .v { font-size: 14.5px; color: var(--muted); }

.branch-joins { display: flex; flex-direction: column; gap: 8px; align-items: flex-start; }

@media (min-width: 720px) {
  .branch-hooks { flex-direction: row; }
  .branch-hook { flex: 1; flex-direction: column; align-items: flex-start; gap: 8px; }
  .branch-hook:hover { transform: translateY(-3px); }
  .branch-joins { flex-direction: row; gap: 10px; }
}

/* ============================================================
   6. HOOKS  (lista de ejemplos tipo cita)
============================================================ */
.hooks { display: flex; flex-direction: column; gap: 12px; margin: 8px 0 44px; }
.hook {
  padding: 24px 26px;
  border-radius: var(--r);
  background: var(--bg-2);
  border: 1px solid var(--line-soft);
  font-family: var(--font-display);
  font-size: clamp(1rem, 2.6vw, 1.15rem);
  font-weight: 500;
  line-height: 1.45;
  letter-spacing: -0.012em;
  color: var(--text);
  transition: border-color 0.3s var(--ease-out), background-color 0.3s var(--ease-out);
}
.hook:hover { border-color: var(--teal-42); background: var(--bg-3); }
.hook .rule {
  display: block;
  width: 26px;
  height: 2px;
  background: var(--teal);
  margin-bottom: 16px;
}
@media (min-width: 900px) {
  .hooks { display: grid; grid-template-columns: repeat(2, 1fr); gap: 12px; }
  .hook.is-wide { grid-column: 1 / -1; font-size: 1.3rem; }
}

/* ============================================================
   7. ESTRUCTURA MAGNET  (filas encabezadas por letra)
============================================================ */
.magnet { margin: 8px 0 44px; border-top: 1px solid var(--line-soft); }
.magnet-row {
  display: grid;
  grid-template-columns: 62px 1fr;
  gap: 18px;
  align-items: start;
  padding: 26px 0;
  border-bottom: 1px solid var(--line-soft);
  transition: background-color 0.3s var(--ease-out);
}
.magnet-row:hover { background: rgba(0,184,170,0.035); }
.magnet-letter {
  font-family: var(--font-display);
  font-size: clamp(2rem, 6vw, 2.6rem);
  font-weight: 700;
  line-height: 0.85;
  letter-spacing: -0.05em;
  color: var(--teal-br);
}
.magnet-letter.is-pro { font-size: clamp(1.15rem, 3.4vw, 1.5rem); line-height: 1.3; }
.magnet-name {
  font-family: var(--font-display);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.17em;
  text-transform: uppercase;
  color: var(--white);
  margin-bottom: 8px;
}
.magnet-desc { font-size: 15.5px; color: var(--muted); line-height: 1.65; max-width: 48ch; }
.magnet-desc em { color: var(--text); font-style: italic; }
@media (min-width: 768px) {
  .magnet-row { grid-template-columns: 110px 1fr; gap: 28px; padding: 30px 0; }
}

/* ============================================================
   8. BLOQUE DE GRABACION  (tira de proceso + panel de detalle)
============================================================ */
.pipeline {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 8px;
  margin: 8px 0 48px;
}
.pipe-step {
  padding: 12px 20px;
  border-radius: 999px;
  border: 1px solid var(--line);
  background: var(--bg-2);
  font-family: var(--font-display);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.13em;
  text-transform: uppercase;
  color: var(--text);
}
.pipe-sep { color: var(--teal); font-size: 15px; line-height: 1; }

.block-panel {
  padding: 32px 26px;
  border: 1px solid var(--teal-26);
  border-radius: var(--r);
  background: linear-gradient(160deg, var(--bg-3) 0%, var(--bg-2) 100%);
}
.block-panel .eyebrow { margin-bottom: 16px; }
.block-hours {
  font-family: var(--font-display);
  font-size: clamp(1.25rem, 3.6vw, 1.7rem);
  font-weight: 700;
  line-height: 1.3;
  letter-spacing: -0.02em;
  color: var(--white);
  max-width: 26ch;
}
.block-hours em { color: var(--teal-br); font-style: normal; }
.block-list {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1px;
  margin-top: 26px;
  background: var(--line-soft);
  border: 1px solid var(--line-soft);
  border-radius: var(--r-sm);
  overflow: hidden;
}
.block-list li {
  padding: 13px 18px;
  background: var(--bg-2);
  font-size: 14.5px;
  color: var(--muted);
}
@media (min-width: 640px) { .block-list { grid-template-columns: repeat(2, 1fr); } }
@media (min-width: 768px) { .block-panel { padding: 44px 40px; } }

/* ============================================================
   9. REELS DE PRUEBA  (dos columnas: variantes / senales)
============================================================ */
.test-grid { display: grid; grid-template-columns: 1fr; gap: 12px; margin: 8px 0 44px; }
@media (min-width: 860px) { .test-grid { grid-template-columns: 1.05fr 1fr; gap: 16px; } }

.test-card {
  padding: 28px 26px;
  border: 1px solid var(--line);
  border-radius: var(--r);
  background: var(--bg-2);
}
.test-card h3 {
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--teal-br);
  margin-bottom: 22px;
}
.variant {
  display: flex;
  align-items: center;
  gap: 12px;
  padding: 13px 0;
  border-bottom: 1px solid var(--line-soft);
}
.variant:last-child { border-bottom: 0; padding-bottom: 0; }
.variant-k {
  font-family: var(--font-display);
  font-size: 11.5px;
  font-weight: 700;
  letter-spacing: 0.12em;
  color: var(--dim);
  min-width: 58px;
}
.variant-v { font-size: 14.5px; color: var(--text); }

.metrics { display: flex; flex-wrap: wrap; gap: 7px; }
.metric {
  padding: 9px 16px;
  border-radius: 999px;
  background: var(--teal-08);
  border: 1px solid var(--teal-26);
  font-size: 12.5px;
  font-weight: 600;
  color: var(--teal-br);
}
.metric.is-soft {
  background: rgba(224,237,240,0.04);
  border-color: var(--line-soft);
  color: var(--muted);
}

/* ============================================================
   10. CARRUSELES  (secuencia numerada compacta)
============================================================ */
.uses { display: flex; flex-wrap: wrap; gap: 7px; margin: 0 0 40px; }
.use {
  padding: 9px 17px;
  border-radius: 999px;
  border: 1px solid var(--line-soft);
  background: var(--bg-2);
  font-size: 13px;
  color: var(--text);
}

.seq { counter-reset: seq; display: flex; flex-direction: column; gap: 2px; margin-bottom: 44px; }
.seq li {
  counter-increment: seq;
  display: flex;
  align-items: center;
  gap: 16px;
  padding: 15px 20px;
  background: var(--bg-2);
  border-radius: var(--r-sm);
  font-family: var(--font-display);
  font-size: 14px;
  font-weight: 600;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: var(--text);
}
.seq li::before {
  content: counter(seq, decimal-leading-zero);
  font-size: 11.5px;
  font-weight: 700;
  letter-spacing: 0.08em;
  color: var(--teal);
}
.seq li:last-child { background: var(--teal-13); color: var(--teal-br); }
@media (min-width: 720px) {
  .seq { display: grid; grid-template-columns: repeat(2, 1fr); gap: 8px; }
  .seq li:last-child { grid-column: 1 / -1; }
}

/* ============================================================
   11. CTA DEL CONTENIDO  (destinos posibles)
============================================================ */
.dests { display: flex; flex-wrap: wrap; gap: 8px; margin: 8px 0 36px; }
.dest {
  padding: 13px 22px;
  border-radius: 999px;
  border: 1px solid var(--teal-26);
  background: var(--teal-04);
  font-family: var(--font-display);
  font-size: 12.5px;
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--teal-br);
  transition: background-color 0.3s var(--ease-out), transform 0.3s var(--ease-out);
}

.example {
  padding: 24px 26px;
  border-left: 2px solid var(--teal);
  background: var(--bg-2);
  border-radius: 0 var(--r) var(--r) 0;
  font-size: clamp(1rem, 2.5vw, 1.1rem);
  line-height: 1.6;
  color: var(--text);
  max-width: 52ch;
}
.example .who {
  display: block;
  font-size: 10.5px;
  font-weight: 700;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--dim);
  margin-bottom: 12px;
}

/* ============================================================
   12. LEAD MAGNETS  (cadena problema, recurso, problema nuevo)
============================================================ */
.chain { display: flex; flex-direction: column; margin: 8px 0 44px; }
.chain-step {
  padding: 22px 24px;
  border: 1px solid var(--line-soft);
  border-radius: var(--r);
  background: var(--bg-2);
}
.chain-step .k {
  display: block;
  font-size: 10.5px;
  font-weight: 700;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--dim);
  margin-bottom: 10px;
}
.chain-step .v {
  font-family: var(--font-display);
  font-size: clamp(1.02rem, 2.8vw, 1.22rem);
  font-weight: 600;
  line-height: 1.4;
  letter-spacing: -0.015em;
  color: var(--text);
}
.chain-step.is-magnet { border-color: var(--teal-42); background: var(--teal-13); }
.chain-step.is-magnet .k { color: var(--teal); }
.chain-step.is-magnet .v { color: var(--teal-br); }
.chain-step.is-next { border-color: var(--line); background: var(--bg-3); }
.chain-arrow {
  width: 1px;
  height: 22px;
  margin-left: 30px;
  background: linear-gradient(180deg, var(--teal-42), var(--teal-13));
}

/* ============================================================
   13. CONVERSACION  (mockup de chat con contenido real)
============================================================ */
.chat {
  padding: 24px 20px;
  border: 1px solid var(--line);
  border-radius: var(--r);
  background: var(--bg-2);
  margin: 8px 0 32px;
  display: flex;
  flex-direction: column;
  gap: 12px;
}
.bubble {
  max-width: 88%;
  padding: 15px 19px;
  font-size: 14.5px;
  line-height: 1.6;
}
.bubble .who {
  display: block;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  margin-bottom: 8px;
}
.bubble-in {
  align-self: flex-start;
  background: var(--bg-3);
  border-radius: var(--r) var(--r) var(--r) var(--r-sm);
  color: var(--text);
}
.bubble-in .who { color: var(--dim); }
.bubble-out {
  align-self: flex-end;
  background: var(--teal-13);
  border: 1px solid var(--teal-26);
  border-radius: var(--r) var(--r) var(--r-sm) var(--r);
  color: var(--text);
}
.bubble-out .who { color: var(--teal); }
.chat-gap {
  align-self: center;
  font-size: 11px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--dim);
  padding: 4px 0;
}
@media (min-width: 640px) {
  .chat { padding: 30px 28px; }
  .bubble { max-width: 74%; }
}

/* ============================================================
   14. PUNTO DE QUIEBRE  (seccion a sangre, mismo tema dark)
============================================================ */
.break {
  background: var(--bg-deep);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  overflow: hidden;
}
.break::before {
  content: '';
  position: absolute;
  top: 50%;
  left: 50%;
  width: 720px;
  height: 520px;
  transform: translate(-50%, -50%);
  background: radial-gradient(circle, rgba(0,184,170,0.1) 0%, transparent 66%);
  pointer-events: none;
}
.break .wrap { position: relative; }
.break-kicker {
  font-family: var(--font-display);
  font-size: clamp(1.1rem, 3vw, 1.45rem);
  font-weight: 500;
  color: var(--muted);
  letter-spacing: -0.01em;
  margin-bottom: 18px;
}
.break-title {
  font-size: clamp(1.9rem, 6.4vw, 3.4rem);
  font-weight: 700;
  line-height: 1.1;
  letter-spacing: -0.035em;
  color: var(--white);
  max-width: 18ch;
  margin-bottom: 40px;
}
.break-title em { color: var(--teal-br); font-style: normal; }
.stack-lines { display: flex; flex-direction: column; gap: 0; max-width: 36ch; }
.stack-lines li {
  padding: 13px 0;
  border-bottom: 1px solid var(--line-soft);
  font-size: 15.5px;
  color: var(--muted);
}
.stack-lines li:last-child {
  border-bottom: 0;
  color: var(--white);
  font-weight: 600;
  font-family: var(--font-display);
  font-size: 17px;
  padding-top: 22px;
}

/* ============================================================
   15. LAS 7 PIEZAS  (grilla asimetrica, 7 celdas exactas)
============================================================ */
.pieces {
  display: grid;
  grid-template-columns: 1fr;
  gap: 10px;
  margin: 8px 0 0;
}
.piece {
  padding: 26px 24px;
  border: 1px solid var(--line-soft);
  border-radius: var(--r);
  background: var(--bg-2);
  transition: border-color 0.3s var(--ease-out), background-color 0.3s var(--ease-out);
}
.piece:hover { border-color: var(--teal-42); background: var(--bg-3); }
.piece-n {
  font-family: var(--font-display);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.14em;
  color: var(--teal);
  margin-bottom: 14px;
}
.piece h3 {
  font-size: clamp(1.2rem, 3.4vw, 1.5rem);
  font-weight: 700;
  letter-spacing: -0.025em;
  color: var(--white);
  margin-bottom: 14px;
}
.piece p { font-size: 15px; color: var(--muted); line-height: 1.62; }
.piece p + p { margin-top: 9px; }

@media (min-width: 760px) {
  .pieces { grid-template-columns: repeat(6, 1fr); }
  .piece:nth-child(1) { grid-column: span 3; }
  .piece:nth-child(2) { grid-column: span 3; }
  .piece:nth-child(3) { grid-column: span 2; }
  .piece:nth-child(4) { grid-column: span 2; }
  .piece:nth-child(5) { grid-column: span 2; }
  .piece:nth-child(6) { grid-column: span 3; }
  .piece:nth-child(7) { grid-column: span 3; }
  .piece:nth-child(1), .piece:nth-child(7) {
    background: linear-gradient(150deg, var(--bg-3) 0%, var(--bg-2) 100%);
    border-color: var(--line);
  }
}

/* ============================================================
   16. CONCLUSION  (anafora + cierre)
============================================================ */
.nofix { margin: 8px 0 48px; border-top: 1px solid var(--line-soft); }
.nofix li {
  padding: 18px 0;
  border-bottom: 1px solid var(--line-soft);
  font-size: clamp(0.98rem, 2.3vw, 1.08rem);
  color: var(--muted);
  line-height: 1.6;
}
.nofix li b { color: var(--white); font-weight: 600; }

.closing {
  font-family: var(--font-display);
  font-size: clamp(1.5rem, 5.2vw, 2.7rem);
  font-weight: 700;
  line-height: 1.16;
  letter-spacing: -0.035em;
  color: var(--white);
  max-width: 20ch;
}
.closing span { display: block; color: var(--muted); margin-top: 0.32em; }

/* ============================================================
   17. CTA FINAL MAGNET PRO
============================================================ */
.final {
  background: linear-gradient(180deg, var(--bg) 0%, var(--bg-deep) 100%);
  border-top: 1px solid var(--line);
  overflow: hidden;
}
.final::before {
  content: '';
  position: absolute;
  bottom: -280px;
  left: 50%;
  width: 860px;
  height: 620px;
  transform: translateX(-50%);
  background: radial-gradient(circle at 50% 70%, rgba(0,184,170,0.15) 0%, transparent 64%);
  pointer-events: none;
}
.final .wrap-w { position: relative; }
.final .eyebrow { margin-bottom: 24px; }
.final h2 {
  font-size: clamp(1.75rem, 5.2vw, 2.9rem);
  font-weight: 700;
  line-height: 1.12;
  letter-spacing: -0.032em;
  max-width: 24ch;
  margin-bottom: 30px;
}
.final h2 em { color: var(--teal-br); font-style: normal; }

.final-pillars { display: flex; flex-wrap: wrap; gap: 7px; margin: 26px 0 32px; }
.pillar {
  padding: 9px 18px;
  border-radius: 999px;
  border: 1px solid var(--teal-26);
  background: var(--teal-08);
  font-family: var(--font-display);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--teal-br);
}

.final-meta {
  margin-top: 16px;
  font-family: var(--font-display);
  font-size: 11.5px;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--dim);
}

.final-grid { display: grid; grid-template-columns: 1fr; gap: 44px; align-items: center; }
@media (min-width: 900px) {
  .final-grid { grid-template-columns: minmax(0, 1.25fr) minmax(0, 0.75fr); gap: 64px; }
}

.final-photo {
  position: relative;
  border-radius: var(--r);
  overflow: hidden;
  border: 1px solid var(--teal-26);
  max-width: 300px;
}
.final-photo img { width: 100%; aspect-ratio: 4 / 5; object-fit: cover; object-position: center 22%; }
.final-photo figcaption {
  padding: 16px 20px;
  background: var(--bg-2);
  border-top: 1px solid var(--line);
}
.final-photo .nm {
  font-family: var(--font-display);
  font-size: 15px;
  font-weight: 700;
  color: var(--white);
  letter-spacing: -0.01em;
}
.final-photo .rl { font-size: 12.5px; color: var(--muted); margin-top: 3px; line-height: 1.45; }

/* ============================================================
   FOOTER
============================================================ */
.foot {
  padding: 56px 0 72px;
  border-top: 1px solid var(--line-soft);
  background: var(--bg-deep);
}
.foot-name {
  font-family: var(--font-display);
  font-size: clamp(1.35rem, 4vw, 1.75rem);
  font-weight: 700;
  letter-spacing: -0.025em;
  color: var(--white);
  margin-bottom: 18px;
}
.foot-bio { display: flex; flex-direction: column; gap: 5px; margin-bottom: 30px; }
.foot-bio li { font-size: 14.5px; color: var(--muted); }
.foot-ig {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 11px 20px;
  border-radius: 999px;
  border: 1px solid var(--teal-26);
  font-size: 13.5px;
  font-weight: 600;
  color: var(--teal-br);
  transition: background-color 0.25s var(--ease-out), transform 0.25s var(--ease-out);
}
.foot-ig:hover { background: var(--teal-08); transform: translateY(-2px); }
.foot-ig img { width: 15px; height: 15px; opacity: 0.85; }
.foot-legal {
  margin-top: 40px;
  padding-top: 24px;
  border-top: 1px solid var(--line-soft);
  font-size: 12.5px;
  color: var(--dim);
}

/* ============================================================
   AJUSTES FINOS RESPONSIVE
   Nada se oculta sólo en mobile: el contenido es el mismo en
   todos los anchos, cambia únicamente la composición.
============================================================ */
@media (max-width: 400px) {
  .wrap, .wrap-w { padding: 0 18px; }
  /* El CTA largo puede partirse en pantallas muy angostas antes que
     desbordar la píldora. En desktop sigue en una sola línea. */
  .btn {
    width: 100%;
    padding: 15px 20px;
    font-size: 13px;
    white-space: normal;
    text-align: center;
    line-height: 1.32;
  }
  .pipe-step, .dest, .branch-seed, .branch-join { font-size: 11px; padding: 11px 16px; }
}